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Distributed Teams - trials turned opportunities for Elnaz at Roybi

Distributed Teams have always been the backbone of Roybi and Elnaz shares her journey with us at Gaper.io.

By Mustafa Najoom»Jan 31, 2022»3 min read»Distributed Teams
Distributed Teams - trials turned opportunities for Elnaz at Roybi

Distributed Teams have always been the backbone of Roybi and Elnaz shares her journey with us at Gaper.io.

Elnaz is the founder and CEO of Roybi, an AI powered educational robot for kids aged 3-7 in language learning and basic STEM. Her approach to startups and distributed teams is very straightforward and honest. She faces her trials and challenges head-on and tackles them with an open and trusting approach. Her zest comes from the fact that Roybi has attracted some much deserved media attention. She acknowledges that “Building a startup is not easy.” Starting a little over 2.5 years ago, she built Roybi block by block.

The Journey Before

Elnaz started off setting up a company that sold baby monitors. Her hands-on approach towards everything she does, made her realize what was needed. She found a gap in the education sector, which kept coming up. Although a lot is being done for higher education not much is done for kids.

“It is a very critical time in their growth.”

Thus, Roybi was created making language the first skill a child learns, through interaction with this exciting Bot.

Successful launch and Media Coverage

After a very successful soft launch in November, Roybi made it to the cover of Time Magazine; stated to be one of the best inventions of 2019! CNBC also termed them as being one of the world’s most promising startups.

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“We are on the path to truly making an impact and transform education for children around the world.”

The Decision of Distributed Teams

Having about 18 years of remote work experience under her belt, Elnaz is extremely comfortable with remote settings. Roybi started off with facilities in China, and one remote team in India – all working together collaboratively to live up to Roybi’s status.

Even with the Covid19 scare, Elnaz shares that they were ok with it as they are pretty used to working remotely. Although, setting up the culture in the beginning was challenging in and of itself.

The only impact they saw, with the current lockdown, was on operations. Warehousing and inventory management needed people to be physically present, which is the only impact they are currently facing.

Life as being a part of a Distributed Team

“Personally I don’t have any time zone,” jokes Elnaz.

Even so, the startup has found ways to overcome all the challenges they face on a daily grind. To begin with, they merge work over various time zones. The distributed teams consciously adjust their work timings to collaborate and work with each other. Being flexible is sewn into this team’s fabric; because they are all in this together to get things done.

“Language” being a barrier

It is ironic that language is a barrier at this firm sometimes. However, being the savvy person that she is, Elnaz has put into motion the freedom of asking questions without the need to feel shy. Trust and confidence in the team is what takes any startup forward. She concludes by sharing that misunderstandings can be kept at bay if a structure is in place.

We are excited about Roybi and how it shapes itself into the future. Do have a listen to what Elnaz happily shared only at Gaper.io

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Frequently asked questions

What is Roybi and who founded it?
Roybi is an AI-powered educational robot for children aged 3-7 focused on language learning and basic STEM. It was founded by Elnaz, who serves as its founder and CEO.
What recognition has Roybi received?
After a successful soft launch in November, Roybi made the cover of Time Magazine as one of the best inventions of 2019, and CNBC named it one of the world's most promising startups.
How did Roybi structure its distributed team?
Roybi started with facilities in China and one remote team in India, working collaboratively across locations. Elnaz, who has about 18 years of remote work experience, found the COVID-19 transition manageable since the team was already used to working remotely.
How does Roybi handle language and time zone challenges across its distributed team?
The team consciously adjusts work timings to overlap across time zones, and Elnaz encourages members to ask questions freely without feeling shy. She emphasizes that having a clear structure in place keeps misunderstandings at bay.
MN
Written by

Mustafa Najoom

Marketing & GTM, Gaper

Mustafa is a CPA turned B2B marketer focused on go-to-market strategy, working on growth at Gaper, the AI-native partner that builds and deploys production AI agents.

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